Miguel Varela, CEO of TEIMAS, highlights the role of digitalization in the “new economy” at BNEW

In its third edition, this professional forum has served as a meeting point for organisations convinced that the future lies in sustainability, digitalisation and innovation

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The term “New Economy” is nowadays used to encompass alternative economic models to the current one, such as the circular economy, capable of stimulating economic growth without compromising the environment and people''s health. In the European Union, the impetus for this economic and ecological transformation is reflected in the launch of the European Green Pact in December 2019. The main objective of this package of political initiatives is to achieve climate neutrality in Europe by 2050. This requires a more sustainable production and consumption model, underpinned by the digital transformation.

As experts in the digitization of the waste value chain, TEIMAS has had the opportunity to give voice to our project through BNEW. This B2B event, devised by the Consorci de la Zona Franca during the pandemic, has a transgressive format (a hybrid between virtual and physical) that in 2020 -just a few months after the confinement- was able to put thousands of companies in contact with each other.

In its third edition, this professional forum has served as a meeting point for organizations convinced that the future lies in sustainability, digitalization and innovation.Within this space there was room for round tables on digitalization and sustainability.

As CEO and founding partner of TEIMAS, Miguel Varela shared our experience and vision of waste management in a colloquium on Digital Platforms that help us to meet the Sustainable Development Goals and in a subsequent interview conducted by the BNEW team.

In reference to the application of circular economy principles in companies, Varela pointed out that “geopolitical situations such as the one we are living –with the war in Ukraine, the rise in energy prices, etc–” increasingly reinforce the importance of circular economy, based on reintegrating those resources into the economy.

Regarding the role of TEIMAS as a technological reference in the waste sector, the CEO of TEIMAS highlighted its ability to develop “digital tools that allow both companies in the waste value chain -which recycle that waste- and companies that produce that waste, to make the most of it and manage it intelligently”. In this sense, M. Varela affirmed that, whether for economic reasons or for business transparency, “waste has turned from a problem into an opportunity”.

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